Why Did a Leading Brand in UAE Choose AJ Media for a Complete Digital Relaunch?

When a major corporate brand decided to modernize its entire digital footprint, it sought an agency that could handle web redesign, branding, mobile apps, marketing, and video production all under one roof. AJ Media became their strategic partner for a complete digital relaunch in the UAE.

The Brand’s Challenge

The existing digital ecosystem lacked:

• Consistency in branding across channels.

• A mobile-friendly corporate website.

• Integrated platforms to support marketing and client engagement.

AJ Media’s Multi-Channel Relaunch Strategy

1. Website Redesign with SEO at the Core

We built a corporate website for the UAE market with fast load speeds, responsive layouts, and keyword-optimized content to rank higher in search results.

2. Mobile App Development for Accessibility

To keep customers connected anywhere, we developed an intuitive mobile app with synchronized data from the main website.

3. Branding & Visual Strategy

A refreshed brand identity was rolled out across all touchpoints, from the website to social media, maintaining a consistent corporate message.

4. Digital Marketing & Video Integration

We produced high-quality corporate videos and integrated live streaming to enhance brand storytelling, while targeted marketing campaigns drove traffic to the new platforms.

5. IT Resource Outsourcing for Stability

Our technical team provided backend management, ensuring maximum uptime and performance.

The Results

The relaunch achieved:

• A 60% increase in overall online visibility.

• Stronger engagement metrics across the website and mobile app.

• Positive brand sentiment from both clients and partners.

How UAE Businesses Can Benefit

A fragmented digital presence limits growth. A comprehensive relaunch strategy ensures every channel works together to reinforce your brand and generate measurable results.